GE 305: Happeo Co-Founder on How to Increase Efficiency and Achieve Success (podcast)

Time-Stamped Show Notes:

• [00:41] Before we jump into today’s interview, please rate, review, and subscribe to the Growth Everywhere Podcast!
• [01:50] Happeo is a great service to increase efficiency.
• [02:50] They wanted to integrate a lot of processes in the office.
• [04:20] Happeo is trying to be the go-to integrated platform where co-workers can collaborate.
• [04:56] It’s typical enterprise software, where they charge per user.
• [05:20] After 200 employees, the price goes up.
• [05:40] It can cost $4-7/user/month.
• [07:55] If you are starting out, Perttu says it’s a good idea to go with good agencies, but not the best. They will be more willing to partner up.
• [08:46] Happeo re-sellers get a certain percentage of the sales.
• [10:55] Perttu didn’t have a linear path to success.
• [11:20] When Happeo first started, they invested in channel sales, then realized they needed to focus on direct sales.
• [13:08] Hiring good leadership is the key to success.
• [15:50] Make sure you create content in different languages to reach a wider market.
• [16:30] One tool that Perttu feels has added value is Slack, but in his personal life he loves to use Bose headphones.
• [17:25] Perttu recommends the book Zero to One.

Resources from the interview:

• Happeo
• Perttu on LinkedIn
• Must-read book: Zero to One

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