GE 158: How Ghostery Skyrocketed from 700K to 50M Browser Extension Installs without Spending a Penny to Acquire Users (podcast)

Scott Meyer Ghostery

Hey everyone, today our guest is Scott Meyer, CEO of Ghostery, which alerts users about web bugs, ad networks, and web trackers allowing people to manage their privacy and data. Scott was previously the CEO of About.com and GM of The New York Times on the web before starting Ghostery.

Today we’ll be talking about how Scott went from politics to business to a successful media career before founding Ghostery, how he’s helped make the web suck less for 400 enterprise customers, how they sold $1M in contracts in less than 2 years, and the trick to opting out of those targeted ads that follow you around the web.

Download podcast transcript [PDF] here: How Ghostery Skyrocketed from 700K to 50M Browser Extension Installs without Spending a Penny to Acquire Users TRANSCRIPT

Episode highlights:

Resources from this interview:

Leave some feedback:

Connect with Eric Siu:

About Eric Siu

Eric Siu (@ericosiu) is the CEO at Single Grain, a digital marketing agency that focuses on paid advertising and content marketing. He contributes regularly to Entrepreneur Magazine, Fast Company, Forbes and more.

Misha Chellam
GE 157: How Tradecraft Produces World Class Tech Talent For Growing Companies In Just 12 Weeks (podcast)

Listen now
Ryan Holiday
GE 156: Best Selling Author Ryan Holiday Reveals How He Sold 200,000+ Copies & Works with Clients Like Tony Robbins & Tim Ferriss (podcast)

Listen now

Join 14,000+ Marketers and Founders

Enter your email to get free instant access